Online Shopping Experience

Ecommerce Website: Getting Back to Basics

While most websites are unique in their own way and we have seen a whole host of cosmetic enhancements including 360-degree possible product previews through to dynamic search functions, and other flashy plugins like the slider that all seem to look good on the screen but don’t turn enough conversions. In fact, flash enhancements could […]

Continue reading
Online Competition Concept

Ways to Stand Out and Dominate Online Competitors

Who says running an online store is easy? Managing a successful online retail business can be stressful. Business owners should know how to stand out from their competitors in order to gain more income. Planning, marketing, and executing is critical to any business, so how could you dominate your competitors and win the competition? Establish […]

Continue reading
Woman Buying Online

Product Description Problems Fixed

Profit-generating ecommerce and online stores don’t see the discounted or low price of their product as the most dynamic way to differentiate. The Essential Staff of Any Ecommerce Website That Wants to Profit There are a couple of major factors that separate ecommerce websites. Despite what you think, it’s not all online marketing and digital […]

Continue reading
Revenue Concept

Ways to Grow Your Revenue Around Your Customers

In the ecommerce industry, there are several customer-centered approaches to increase your revenue. You can either increase the total number of customers you have, increase the times your customer buys from you or increase the value of your customer’s order. Let’s take a look at a couple of methods for each approach so that you […]

Continue reading
Marketing Funnel Concept

Creating an Inbound Marketing Funnel

With inbound marketing, making a funnel is the key to the success of a campaign. In order to make a funnel, you have to consider the prospect’s journey into becoming a customer. What you need to keep in mind when making a funnel is that each stage should offer full value to the lead. This […]

Continue reading
Top View Of A Man Buying Christmas Gifts Online

Australian Online Store Owners: Google Mobile First

Mobile Consumer & Mobile User Issues for Australian SME Ecommerce Owners “While everyone is going crazy about mobile maybe it is time to say “whoa” hold on a minute” There’s plenty of advice for your online retail business in Australia from those with a smartphone in their hand they’re constantly interacting with while telling you […]

Continue reading

Securing your Website with HTTPS and SSL is a Must

Today’s Internet age demands a certain level of security. Not only does Google recommend securing your website using HTTPS in order to perform well in Google searches, but it also helps you establish your brand/company as a credible entity and ensures that your web presence is professional. Securing your website with HTTPS and SSL is […]

Continue reading
Chrome Browser

Chrome Extensions for Social Media Marketers

As a social media marketer, it isn’t enough to just know what you are doing. Supplementing your knowledge with useful tools will guarantee the success of any campaign that you make. So what tools can you use for your social media marketing, Google Chrome extensions are very useful for social media marketing. Here are some […]

Continue reading

Getting Ready For Micromoments

Micromoments are changing the rules of marketing. Consumers can now get what they want, when they want it. That’s all because of the rise of mobile devices as the primary medium to accessing the Internet. With mobile devices, user can quickly search, learn or buy online. These moments of behaviour is called a micromoment. For […]

Continue reading

Why Magento is Popular for Ecommerce Websites

Magento has been considered as the most versatile platform for ecommerce websites. With multiple platforms to choose, why Magento is the best option for most users, This article will unveil the truth why Magento is a popular choice for many ecommerce websites. Magento is Designed for Ecommerce Websites Magento is made specifically for an ecommerce-only […]

Continue reading